If I Like It, I Do It
If I Like It, I Do It is the fourth track from the debut album Emergency On Planet Earth by English acid jazz band Jamiroquai, officially released in the United Kingdom on June 14, 1993. Its duration on CDs and streaming is 4 minutes and 37 seconds. The album version was not released as a single, appearing only on the album, its reissues, and later compilations (e.g, The Complete Odyssey)
| "If I Like It, I Do It" | |
|---|---|
| |
Song by Jamiroquai from the album Emergency on Planet Earth | |
| Released | 14 June 1993 |
| Recorded | 1992-1993 |
| Played Live | Yes |
| Length | 4:37 |
| Label | Sony Soho Square |
It was included in later Jamiroquai compilations, such as High Times: Singles 1992–2006. It was not released as a standalone single. However, a 20th-anniversary remastered edition, released in 2013, included a 4:24-minute version, an acoustic performance from MTV in 1993..
Background
Written by Jay Kay and drummer Nick Van Gelder, "If I Like It, I Do It" explores themes such as the pressure to conform to social and educational standards, as well as individual freedom and authenticity. The song presents a criticism of the rules and expectations imposed by society, highlighting the importance of following one's own desires and values.
Music Video
The music video is a compilation of footage from the band's previous music videos, When You Gonna Learn?, Too Young to Die and Blow Your Mind. The video was produced on January 21, 1994, and is available on Jamiroquai's official YouTube channel, where it has already surpassed 3 million views. (No director credit has been published, and the video is not widely referenced in the press.)