Clarion Campaign: Difference between revisions
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[[File:53248974019 23e0a2da48 h.jpg|thumb|Clarion advertisment starring [[Jay Kay]]]] | [[File:53248974019 23e0a2da48 h.jpg|thumb|Clarion advertisment starring [[Jay Kay]]]] | ||
Around | Around 2007-2009, Clarion ran a commercial campaign, starring [[Jay Kay]], for the new Clarion H.M.I. The campaign features the slogan "Feel so Good", which is a direct reference to the song [[Feel So Good]], which is a song from the 2001 album [[A Funk Odyssey]] by [[Jamiroquai]].<ref>https://archive.clarion.com/xe/en/files/pdf/catalogue/2007/Introduction.pdf</ref><ref name=":0">https://www.youtube.com/watch?v=qJY1pGKsX2M</ref> | ||
== Commercials == | == Commercials == | ||
| Line 28: | Line 28: | ||
== Catalogues == | == Catalogues == | ||
[[Jay Kay]] was also featured on the front page | [[Jay Kay]] was also featured in Clarion catalogues from 2007-2009. In the 2007 version of the catalogue Jay is mostly featured on the front page, while later catalogues more heavily feature him throughout the catalogue. Links to the archived catalogues can be found here | ||
* https://archive.clarion.com/xl/en/files/pdf/catalog_2007/all.pdf | * [https://archive.clarion.com/xl/en/files/pdf/catalog_2007/all.pdf 2007] | ||
* [https://archive.clarion.com/xe/en/files/pdf/catalogue/2008/2008_EU_ALL.pdf 2008] | |||
* https://archive.clarion.com/ | * [https://archive.clarion.com/xl/en/files/pdf/catalog_2009/Clarion_2009_All.pdf 2009] | ||
== The making of == | == The making of == | ||
The making of the Jamiroquai Clarion commercial campaign is somewhat documented in the following Youtube video https://www.youtube.com/watch?v=mANgNket2us | The making of the Jamiroquai Clarion commercial campaign is somewhat documented in the following Youtube video https://www.youtube.com/watch?v=mANgNket2us | ||
Latest revision as of 03:37, 22 February 2026
Around 2007-2009, Clarion ran a commercial campaign, starring Jay Kay, for the new Clarion H.M.I. The campaign features the slogan "Feel so Good", which is a direct reference to the song Feel So Good, which is a song from the 2001 album A Funk Odyssey by Jamiroquai.[1][2]
Commercials
In the commercials for the Clarion H.M.I, Jay Kay is seen driving around luxury cars and dancing in cyber inspired backdrops. There are three of these commercials, and they all use music made by Jamiroquai in the background. Two of the commercials feature the song Feel So Good (Knee Deep Remix) whereas the third commercial features the song Runaway, by Jamiroquai. [2]
Promotional art
Calendar
There's media that suggests that Clarion had made a calendar where they have reused an image from the same photo shoot that was used for the promotional art. The source for the image is unknown, and it is unknown if it is only the October page of the calendar that has material from the campaign
Catalogues
Jay Kay was also featured in Clarion catalogues from 2007-2009. In the 2007 version of the catalogue Jay is mostly featured on the front page, while later catalogues more heavily feature him throughout the catalogue. Links to the archived catalogues can be found here
The making of
The making of the Jamiroquai Clarion commercial campaign is somewhat documented in the following Youtube video https://www.youtube.com/watch?v=mANgNket2us